Horse Illustrated Magazine

Edited Press Release

This month, the popular helmet awareness campaign Riders4Helmets.com is celebrating its three-year anniversary by way of a monumental giveaway. Lucky equestrians could win one of 34 helmets, which have a combined value of approximately $10,000, a Charles Owen Body Protector, or the highly sought after iPad Mini Cellular + WiFi.

“In recognition of our three-year anniversary we wanted to do something really special to thank the many equestrians who have supported the Riders4Helmets campaign,” said Lyndsey White, Riders4Helmets founder. “The campaign has grown bigger than we ever could have imagined, and we are proud to know that it has made a difference in the lives of many people around the globe.”

The helmet giveaway is open to legal residents of the USA and Canada, while the iPad Mini giveaway is global and open to equestrians in any country. Equestrians may register for the giveaway by visiting Riders4Helmets.com. The registration closes midnight EDT on Sunday, May 26th, 2013. Winners of the helmets will be randomly selected from all entries received from USA and Canadian residents, while the winner of the iPad Mini will be randomly selected from all entries received location.

“We are sincerely grateful to the sponsors of both the helmet and iPad giveaway”, said Chad Mendell, Riders4Helmets. “Without the support of generous sponsors, Riders4Helmets would not be able to offer these amazing prizes and educational events.

The iPad Mini giveaway is kindly sponsored by: Broadstone Equine Insurance, Bling Bands For Helmets, Skylands Saddlery, Millcreek Spreaders, Troxel, Summit Equine Nutrition and Timco Horse and Farm Supply. The helmet giveaway is kindly sponsored by: Samshield, Troxel, Charles Owen, International Riding Supply (IRH), Tipperary, Ovation, and One K.

Giveaway winners will be selected at random and announced at Riders4Helmets.com on May 28th, 2013. Official giveaway rules can be found at Riders4Helmets.com.

The Riders4Helmets campaign has rapidly gained the support of equestrians around the globe. Over 700 equestrian retailers globally participated in International Helmet Awareness Day in 201and the campaign has also hosted four Riders4Helmets Safety Symposia. Plans are already in the works for International Helmet Awareness Day 2013, and an International Equestrian Safety Conference Riders4Helmets Safety Symposium, both to be held fall 2013.

For more information on the Riders4Helmets campaign, visit www.riders4helmets.com. You can also follow the campaign at facebook.com/riders4helmets and twitter.com/riders4helmets.

Riders4Helmets was founded in early 2010 after Olympic dressage rider Courtney King Dye was seriously injured in a riding accident. King Dye, who remained in a coma for a month following her accident, was not wearing a helmet at the time of the accident, and is still undergoing rehabilitation.