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Categories: Horse News

Your Input is Needed in the Third Equine Industry Survey

Edited Press Release



American Horse Publications (AHP) launches its third Equine Industry Survey to gauge participation trends and management practices in the U.S. equine industry, identify critical issues facing the equine industry as perceived by those who own or manage horses, and better understand issues pertaining to horse health.



In 2009, AHP conducted an online nationwide survey made possible by the sponsorship of Intervet/Schering-Plough Animal Health and Zoetis, formerly Pfizer Animal Health. In 2012, a second nationwide survey was conducted, sponsored by Kentucky Equine Research, Merck Animal Health, and Zoetis. The AHP 2015 Equine Industry Survey is being sponsored by Zoetis, a company made up of people who are supporters of the horse industry because of their love of the horse, not just because it’s their business.

View the results from the first Equine Industry Survey >>

The initial survey collected a total of 11,171 usable responses; the second survey yielded 10,539 usable responses. AHP will strive to exceed these numbers with its 2015 survey.

Those eligible to participate in the survey are men and women, 18 years of age and older, who currently own or manage at least one horse and live in the United States. This study is anonymous; this means that no one – not even members of the research team – will be able to associate information that is given with respondents. When the survey results are tallied, only aggregated results will be presented.

To take the 2015 AHP Equine Industry Survey, go to www.ahphorsesurvey.com

The survey closes April 1, 2015.

Abigail Boatwright

Abigail Boatwright is a freelance writer and photographer based in Texas, and is the editor of Horse Illustrated’s sister publication, Western Life Today.

View Comments

  • I have already taken this survey, and one question I hope everyone gives some serious thought to, is "what do you consider your horse as"...a pet, a companion, a family member or livestock. If you pick anything, other than livestock, it will give government the right to tax, license, and "require" shots and other requirements, the same as they do dogs and cats. I think of my horses as friend,companion and family member, but do not want anyone telling me that I have to do this or that by law.

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