Horse Illustrated Writer’s Guidelines


Horse Illustrated Writer’s Guidelines

Welcome to Horse Illustrated, one of the nation’s largest all-around equine publications. For freelancers wishing to write for the magazine, please read the Horse Illustrated Wrtier’s Guidelines carefully.

We are looking for reader-friendly pieces with a conversational tone, shorter word counts (500 to 1,200) and topics to add dimension to the magazine’s regular training and horse care features—human interest, lifestyle, fashion, travel, equestrian issues—both large (welfare) and small (boarding barn drama!)—plus humor, first person stories, and more.

On our wish list:

  • Training articles for either western or English riders (800 words). Photos a plus!
  • Horse health—our readers always request more!
  • Horse owner how-tos, including grooming, tack room organizing, etc.
  • Trail riding topics.
  • Fresh ways to approach perennial topics, such as deworming, vaccinations, senior care, fly control, and other seasonal care.
  • Interviews with celebrities that ride or own horses; fun and quirky Q&As with “big name” riders, and short profiles of interesting people in the horse world.
  • Humor; first-person pieces; human interest stories; rider-to-rider advice.
  • Equestrian travel and tourism.
  • Rider fitness, health & well-being; step-by-step exercises for riders (photos a plus).
  • Style trends and décor for equestrians.

Expand on your ideas so we can see your specific angle for the piece and what you propose to cover. Include ideas for expert resources to interview where appropriate. A good pitch letter is your opportunity to show off your writing skills and demonstrate that you have an understanding of our magazine and audience.

For new writers and contributors, it’s even better to query with a completed manuscript. We always appreciate knowing if quality, high-resolution photos are available to accompany your story, especially for topics that require specific shots.

Please send your article pitches via e-mail to; for large files or attachments, please share via a link such as Dropbox or Google drive.

Beyond the Horse Illustrated Writer’s Guidelines, we also offer writer’s guidelines for Young Rider magazine and photographer’s guidelines and photo tips for both publications at our main Submission Guidelines page.


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