Super Bowl Sunday is an unofficial holiday in the United States. Even if you’re not a football fan, who wouldn’t want to spend a winter evening inside a warm living room surrounded by friends and snack foods? More importantly, the commercial breaks that would normally be an annoyance are practically the main event during this annual broadcast. And for our money, nothing is better than the creative spots starring the magnificent Budweiser Clydesdales.
The Clydesdales’ inclusion in Anheuser-Busch’s ad lineups were called into question back in 2010 after the company was purchased by InBev and the existing advertising strategy was re-examined. However, the fans have spoken and the horses will still have their time to shine. According to Anheuser-Busch’s website:
The iconic Budweiser Clydesdales will also appear in a new 60-second spot, “Brotherhood,” which chronicles the bond a Clydesdale foal shares with his trainer. Partially shot at Warm Springs Ranch, a 300-plus acre farm near Boonville, Mo., home to many of the Clydesdales, “Brotherhood” will take the Clydesdales advertising into new territory by providing a new level of access to their early years.
Watch the Budweiser Clydesdales 2013 Super Bowl commercial, Brotherhood, here.
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Just absolutely awesome! Loved it so much, had to watch it twice. It’s been on Face Book and it’s just great!
I’ve seen this video before. Great choice for votw!
Such a great video clip. Wonderful horses and such a great trainer. Love the little one pulling the wagon, with the huge collar on.
Can not wait to see it, either.
love the Clydesdales can’t imagine Budweiser using anything other than the horses although I also liked the frogs back in the 90’s
I hope I get to see the whole thing, come Super Bowl Day. I got a kick out of the little lamb and the dog, plus the long horn steer that jumped.
Don’t watch the superbowl or football in general but I always watch the Clydesdales in the commercials. They are outstanding!
Wow, this is the Ultimate Bombproof Training!! These horses (and their trainers) are fabulous!!
amazing….what love and respect those horses and other animals have for their trainer and vise versa
Thank You so much for including that video of the Clydesdales. It is better than the Super Bowl. I would like some info on their training metods. I feel like a real loser watching what they can do.
The Clydesdales are the reason I drink Budweiser. Why not support a company that promotes and supports such a beautiful intelligent breed.
I love the Clydesdales and think they are really something to be proud of!
Please tell Budweiser they don’t need any commercials that don’t include these horses!
Excellent now I know how you do it, really good videos keep them coming..
Amazing training techniques and beautiful to view. As a child, a couple of my horses knew a few tricks and I knew they were capable of so much and you prove it yearly. Thank you for making it public for all to enjoy.
Beautiful and exciting
absolutely amazing! awesome! I have always been intrigued by the smart gentle giants. this proves horses, are smart and can be trained to anything within their means. I have the utmost love and respect for all equine. you show them and they will show you the same back.
Wonderful trainers. beautiful animals. Thank You for sharing with us. God Bless you.
All these horses can do… all the training and time involved… is awesome to see these magnificent animals in action and know what it really takes to make one commercial!!!
Amazing beautiful animals!!!
This is wonderful! I geared up when I recognized segments from commercials I had loved from previous years. I am amazed at the things that they can do. I never imagined a Clydesdale could jump a fence.
Great video behind the scenes training these giant animals. My great-grandfather brought Percherons to Okla. early 1900 hundreds. He had a national grand champion stallion, named Enos. Must be where my love of horses came from. Love seeing the beautiful horses.
Where were the mountain scenes shot?
Great video, wonderful trainers and superb horses. Please can we STOP docking the Clydesdales tails? Think how beautiful they would look with full tails and for work in harness they could be done up tidily without docking. Docking is for LIFE. Never again can the horse have use of his tail.
Incredible animals. Fascinating video! Love the Clydesdales! All are good boys!!!!
What a wonderful video of amazing beautiful horses. Thank you for sharing.
They have to be the best loved horses in the world. They are the most spectacular boys I’ve ever seen. I’d give my eye teeth to be able to ride one. Hope we see you at the Calgary Stampede this year. Love to the boys and you trainers.
These men and women have the best jobs in the world! What joy to work with these beautiful horses!
Magnificent animals! I have admired these horses all my life. When I was little a local farmer owned a pair of them. Every Saturday night during the summer the farmer hitched up the horses and went up and down the road giving us a hayride. My mother would have us dressed in our pajamas at 6pm and we would wait to be picked up and dropped off on the way back. My best childhood memory!
Absolutely fantastic animals! Years ago my family was very involved with El Paso (Texas) Stock Show & Rodeo. Kids showing 4H/FFA animals, adults helping with all the work involed in stock shows & rodeos. Clydesdales were there to participate in the rodeo. Between events & when kids & horses weren’t performing/working, our kids & several others were allowed to ride one of the horses. About 5-6 kids “fit” on one horse. You can’t believe how big they are nor can you believe how gentle. Truly amazing animals. They are the primary reason we watch the SuperBowl. Such great ads.
Love my big percheron gelding, and love these big boys! They are the only reason I watch the superbowl every year!
It is like riding a big, smooth couch! and the canter is like a freight train coming down the trail!
Awesome video. Those people are very luck to be able to work with such wonderful animals.
Love these horses….
This video is amazing! What beautiful creatures. I absolutely love the commercials on TV. I hope Budweiser doesn’t stop making those emotion tugging commercials with the puppies. Fantastic!!!
Absolutely stunning! Don’t ever take them off the air. They are Americas favorites!